Posts Tagged ‘Belts’

Classes Getting Stale? Here’s How To Shake Your Classes Up And Boost Your Retention…

This is the last thing you want to see when you look out on your training floor...

One of the most damaging things that can happen to your retention is for your classes to get stale and boring. Once students start to feel like they:

  • Aren’t being challenged…
  • Are doing the same things, over and over again…
  • Are spending more time helping newer students than learning new techniques…

They’ll be headed for the door and canceling their memberships when their time is up – I guarantee it.

And, be advised – the holidays are right around the corner, making this a prime time of the year for people to cancel memberships and drop out. For one, they start looking for ways to cut expenses this time of year so they can afford to buy gifts and travel; second, when those credit card bills come due in January, they have even more incentive to cut out luxury expenses.

Remember, it’s your job as an instructor to keep your students motivated and your classes exciting. Keep them happy, and they won’t even consider quitting to save a few bucks.

Here’s how you can make sure your students stay motivated, challenged, and excited about coming to class:
Read the rest of this entry »

A Built In Retention Program

Black belt club

While black belt is the pinnacle of achievement for most students, black belt club can be a way to reward your most dedicated students and improve retention.

While some schools are resistant to the idea of having an elite membership in their studio, the fact remains that many of your students will jump at the chance to belong to such a program.

The reason is that you already have students who are extremely dedicated and motivated to train… so why not offer them a program that recognizes and rewards them for their commitment?

Black belt club is a perfect way to do this. And, before you get worked up into a tizzy, let me clarify by saying that the way I set up my BBC has nothing to do with selling belts. Instead, it’s all about keeping the program quality high and rewarding good students.

Here’s how I do it: Read the rest of this entry »

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