Posts Tagged ‘Business Online’
Three Trends School Owners Need to Be Aware of When Marketing Online in 2010-2011
Google is changing the face of search... again. Are you prepared for what's coming?
Unless you’ve been living under a rock, you should be aware that online marketing is of the utmost importance to your business in the coming decade.
As I’ve mentioned and discussed many times in recent years, the landscape of marketing small businesses locally has changed drastically since 2005.
Print is dead. Yellow pages are useless. Newspapers are the dinosaurs of our media. Better than 90% of the population turns to online media to research buying decisions. We’ve been through all this before on this site and my martial arts business blog.
But the marketing landscape changes at a breakneck pace in the new information age, and it seems to change ever faster as technology progresses. I spend a considerable amount of my time studying these trends and analyzing what they mean to small business owners, so I can advise my clients on how to best leverage new marketing technologies and opportunities.
If you follow the trends and know how to take advantage, there has never been a better time to market your business. But, you have to know the trends to take advantage of them. Here are three trends that you need to know about for marketing your business online in 2010 and 2011.
Posted in 
A Facebook Marketing Primer
Author: M. Massie
A Huge, Largely Untapped Marketing Opportunity
You might think that marketing online is as simple as putting up a website with your business information and a contact page, and then business will just roll right in…
Unfortunately, it’s a lot more complicated than that these days. Back in the early days of the internet a website was enough – but today, social media marketing has taken over the ‘net!
And, if you don’t know how to use these powerful sites to market your business online, you’ll be dead in the water going up against competition who does know how to use it…
So, why start with Facebook?
Let’s see…
- Over 500 MILLION users worldwide -
- More page views generated than Google -
- Fastest growing website on the internet -
- And (for the moment)… IT’S FREE!
That makes it the perfect place to market your business online. Whether you run a small local business with a storefront, an e-commerce site, or you run a business from home… FACEBOOK is THE PLACE to get the word out about what you do.
What NOT to Do on Facebook
"Small Dojo Big Profits" way!
