Posts Tagged ‘cards’

You Can Learn to Hunt, or You Can Starve with the Rest of the “Lazy Grazers”

Here's one cat that won't go hungry during times of drought. She's at the top of the food chain, and eats all the "lazy grazers" who are starving during lean times.

Here’s a story for you that I know you’ll like.

I have a friend who runs an MMA and karate school in an economically “average” area (25,000 people, household median income of $50K). He’s the first person I ever coached through starting a school, and I check in with him now and again to see how he’s doing.

I’ve been on him to get a website for years, literally.*

Yet, he does quite well in his school. He said his school was dead during the end of summer, then he “got busy” and enrolled 15 people in ten days.

Without a website.

So how does he do it?
Read the rest of this entry »

Lead boxes are a good means of getting new students – if you work them right. Here are the pros and cons of using lead boxes, and some suggestions on how to use them effectively:

Cons – Read the rest of this entry »

If you’re like most martial arts business owners you’re always looking for simple ways to make some extra money and recruit new students. One of the easiest methods of recruiting kids to your program while bringing in extra income is through hosting birthday parties.

Now, before you begin to pass judgment, hear me out. I know of gymnastics centers that do a significant amount of their business on birthday parties alone. And, believe it or not, if you teach kids it’s the dance and gymnastics centers that are your main competition, not the YMCA karate program down the street.

Although it may not be in the scope of duties that you envisioned yourself performing when you opened your studio, if you teach kids and are not yet hosting birthday parties you are overlooking a major source or referrals and income for your martial arts business. Done properly, they will increase your exposure and bring in additional income with a very small investment of time and money.

Now, here’s how you can run one: Read the rest of this entry »