Posts Tagged ‘Confidence’

Selling The Intangible Benefits of Martial Arts Training

This month's martial arts marketing materials can be downloaded from the member's download area.

When marketing martial arts classes for children, you should be aware of what motivates parents to spend money on extracurricular activities for their children.

If you believe parents are motivated by the same motivating factors that get children interested in martial arts, you’re way off base.

In fact, parents motivations for enrolling their children in martial arts are often the exact opposite of that of their children.

Let’s examine these motivations in brief to help you better understand how to market your children’s programs to the greatest effect. Read the rest of this entry »

- Scroll Down to Download Ads -

Welcome to the Member’s ad section. As a paying member, you may download these ads for your own personal use in your own school. Just remember that by downloading these ads you agree to our terms of use:

1. Ads are for use by active, paying members of the Martial Art School Alliance International website only. If you cancel your subscription, you no longer have the right to use these ads.
2. All ads are copyrighted. You are authorized to insert your own contact information in the ad, but further modification of the ads or extracting text or images is prohibited. Ads must remain intact and with the copyright notice visible.
3. You may only use these ads for your advertising your own programs and business. Sharing these ads is prohibited.
4. Fliers may be photocopied and ads may be reprinted, so long as you insert your school’s contact information before reproducing the ad or flier. All reproductions must be for your own personal use.
5. Ads may be reduced or increased in size to suit your needs. Feel free to blow them up to poster size to use for display in your school.

To download an ad, simply right-click the link and choose “save as” to save it to your hard drive. Note: All download links expire after a few minutes. If you get an error downloading a file, reload Read the rest of this entry »

As a martial arts school owner, you need to recognize the relationship between price and value. I feel that it’s important to share this with you because when you raise your rates, you can rest assured that there will be some people who will say that you are “too high” or “too expensive” or whatever… However, the fact remains that: 1. You get what you pay for. 2. Value is always related to perception – therefore, the perceived value of a product determines what a person will be willing to pay. Read the rest of this entry »

The following are some simple, straightforward teaching tips I hand out to all my instructors and assistants when they begin helping out in class: Read the rest of this entry »