Share Last month I wrote to you about planning your classes out for the new year ahead of time. This will ensure your classes are exciting, that you have less work and stress next year, and that you have more time to focus on enjoying teaching. In short, planning out your entire year’s worth of [...]

Share Although most of the martial arts school owners and instructors I have coached don’t want to have a huge mega-studio, many of us would like to earn a comfortable living teaching between 150 and 200 students. While for some that may seem like an easy goal, for many others reaching 150 students seems near [...]

Share ”Many a small thing has been made large by the right kind of advertising.” – Mark Twain (1835 – 1910) Marketing is the Lifeblood of Your Studio How important is marketing for your success? Without any reservations, I can tell you that it’s the lifeblood of your business. As I emphasize in the manual, [...]