Posts Tagged ‘Intro Program’

Prepping For Summer….

You can download this summer kids martial arts ad in multiples sizes and formats in the member's download area.

When summer rolls around, some school owners rejoice while other wait in grim preparation for what is often their worst months of the year.

So what makes the difference? For the most part, it’s planning ahead and adapting to the circumstances.

And, this involves nothing more than making sure you have some extra income generators running over the summer months, and also having some killer summer specials going to attract new students all summer long.

Summer Income Generators

By far, the best summer income generators are summer camps. That’s the good news.

The bad news? They are a ton of work! Even so, without them you may find yourself in dire straits come the end of summer. That’s why I suggest school owners knuckle under and learn to enjoy running summer camps each year.

The key to running successful summer camps is having a proven plan to follow. Planning and organization are key, and will make the difference between making tons of extra cash over the summer or working your fingers to the bone for little extra gain.

If you have no idea how to run a summer camp, I suggest you get my summer camp system and read it through. Then, follow that simple system to success this summer and add several thousand dollars to your bottom line each month to boot. Read the rest of this entry »

A Confused Mind Never Buys…

Handing out unnecessary information just for the sake of doing it can actually hinder the enrollment process by creating confusion in the mind of the prospect.

Handing out unnecessary information just for the sake of doing it can actually hinder the enrollment process by creating confusion in the mind of the prospective student.

Recently, a MASAI member asked me how many sheets of information he should hand out to his new students and prospects.

Apparently he’d been told by an “expert” that he needed to hand out a ton of information to new students, ostensibly to increase the likelihood that his prospects would enroll…

Well, if you’ve been reading my materials for any length of time, you know that I hold a strong dislike for unnecessary complexity in any shape or form in any process – be it in business systems, martial arts technique, or teaching methods.

And, the above situation is no exception. Let me explain why I think overloading new prospects with information is a mistake, and allow me to show you how to make your enrollment process much, much simpler.

Read the rest of this entry »

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