Posts Tagged ‘Karate Lessons’
Author: Current Month’s Marketing Plan
A Few General Notes on Effective Online and Offline Marketing For Martial Arts Schools
It's back-to-school time... do you know where your kids are?
For those of you who weren’t members last month, read the article on Becoming an Expert Marketer so you understand the concepts behind this marketing plan. Pay particular attention to the “Marketing Base” concept, and keep it in mind as you implement this marketing plan.
As a standard goal for your monthly marketing activities, you should be generating at least 25-30 leads a month. If not, you need to first EXPAND your marketing by implementing the marketing plans provided to you on this site each month. And, not just some of it… do all of it. That’s the first step in achieving effective marketing for your school.
Expected Results And Trouble-Shooting Your Marketing… Read the rest of this entry »
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The first time I gave out a guest pass for free karate lessons at my school, you would have thought I was giving away my firstborn child. At that time, I couldn’t see the economic value of giving away one week of lessons in exchange for possibly gaining a new student.
Well, my view on that issue has changed over the years and now I gladly give out free passes all the time. Why? Well, let’s do the math: Read the rest of this entry »
"Small Dojo Big Profits" way!
