Posts Tagged ‘Madison Avenue’

The only thing that’s worse than having ineffective signage, is not having any signage for your business at all… but only by a narrow margin. At least if you don’t have any signage, you didn’t have to pay for it, right? But, in all seriousness, it just makes no sense to pay for a poorly designed sign for your business. Recently, I’ve had several of our Platinum site members send me banner sign designs for review. In each case the banners were laid out in such a way that they wouldn’t be effective for the intended use. However, it only took a few quick fixes to get the signs laid out properly, Read the rest of this entry »

As a martial arts school owner, you have a million things on your mind. Student recruitment, testing, curriculum, overhead – the list goes on and on. The last thing you’re probably worried about is your website. However, more and more consumers are going online every day to research products and services before they buy. And, many of these consumers are doing their buying research after hours, when you aren’t open. For such consumers the internet is the primary way they research their buying decisions. Consider the fact that over 200 million searches are done Read the rest of this entry »