Posts Tagged ‘Martial Arts’
Do Your Enrollment Numbers Look This Good?

I don't promise you that money will fall from the sky when you join MASAI... but you will discover how to get (and keep) new students.
A Simple, Effective Strategy
Mat chats are one of the easiest, most effective ways to increase retention and customer satisfaction in your school among your children’s classes. I’ve been doing them for over fifteen years, and I have consistently experienced greater retention and improved parent feedback in classes where I do regular mat chats. The great thing is, they take very little time to prepare, and when done properly I am positive you’ll find them to be a rewarding addition to your programs.
How to Do a Martial Arts Mat Chat
When to Do Them The best time to do a mat-chat is at the end of your kid’s classes, right before your “fun drill” time. This serves two purposes:
- It serves as the best time to teach kids life lessons, because they will still be in “focus mode” from their regular class time;
- It allows parents who may just be stopping in to pick up their child to hear what you’re teaching their children.
Most parents would never know about Read the rest of this entry »
Using Fear of Loss to Retain Members
This has to be the simplest retention strategy, ever… and one of the most effective.
It relies on the persuasion principle known as… Read the rest of this entry »
Join the forum discussion on this post
Starting and Running A Summer Camp: My Own Experience
The first summer camp I ever ran was back around 2000, the summer after I got married. Oh, I had done some piddly little day camps and a Spring Break or Christmas Break camp or two, but nothing on the scale of what we were about to attempt. In preparation for this momentous event, we had just flown in to spend four days with a very successful school owner who ran after-school and summer camps at 3 schools in a large city in Florida, and I had seen for myself how successful his camps were. Read the rest of this entry »
1. Print Ads: Run this month’s ad (the New Year Fitness ads and fliers) where moms and women will see it – the local parenting magazine or in the family section of the local newspaper is a good start. Remember, women make up the bulk of your fitness clients – market to them first and foremost. 2. Fliers: Print up those fliers and distribute them in neighborhoods around your school. 3. Large Front Window Display: Blow up the full-color 8.5 by 11.0 inch flier at Kinko’s, have them mount it on foam board, and stick it in your front window. Read the rest of this entry »
Join the forum discussion on this post
- Scroll Down to Download Ads -
Welcome to the Member’s ad section. As a paying member, you may download these ads for your own personal use in your own school. Just remember that by downloading these ads you agree to our terms of use:
- Ads are for use by active, paying members of the Martial Art School Alliance International website only. If you cancel your subscription, you no longer have the right to use these ads.
- All ads are copyrighted. You are authorized to insert your own contact information in the ad, but further modification of the ads or extracting text or images is prohibited. Ads must remain intact and with the copyright notice visible.
- You may only use these ads for your advertising your own programs and business. Sharing these ads is prohibited.
- Fliers may be photocopied and ads may be reprinted, so long as you insert your school’s contact information before reproducing the ad or flier. All reproductions must be for your own personal use.
- Ads may be reduced or increased in size to suit your needs. Feel free to blow them up to poster size to use for display in your school.
To download an ad, simply right-click the link and choose “save as” to save it to your hard drive. Note: All download links expire after a few minutes. If you get an error downloading a file, reload Read the rest of this entry »
One of the most common questions I receive from instructors, and the one that seems to cause most new instructors to have sleepless nights is, “How much should I charge?” This seemingly harmless question somehow ends up becoming an area of confusion and frustration for new instructors and seasoned studio owners alike. Mostly, the reasons for this boil down to the following reasons: * Many instructors place too little value on what they have to offer * And even those instructors who feel they are Read the rest of this entry »
A Few Notes About These Documents:
- Design Quality - Most of these documents were created internally in my school. They have not been designed by our graphic design professionals and are intended to be used as templates for your own documents or to provide you with ideas for creating your own marketing and promotional materials. If you are looking for our professionally designed marketing materials, please visit our Member Ads and Marketing download page.
- Legal Disclaimer - In addition, none of the legal documents included here have been reviewed by an attorney. You should hire a qualified attorney from your area to review these documents before you use Read the rest of this entry »
