Posts Tagged ‘Median Income’

You Can Learn to Hunt, or You Can Starve with the Rest of the “Lazy Grazers”

Here's one cat that won't go hungry during times of drought. She's at the top of the food chain, and eats all the "lazy grazers" who are starving during lean times.

Here’s a story for you that I know you’ll like.

I have a friend who runs an MMA and karate school in an economically “average” area (25,000 people, household median income of $50K). He’s the first person I ever coached through starting a school, and I check in with him now and again to see how he’s doing.

I’ve been on him to get a website for years, literally.*

Yet, he does quite well in his school. He said his school was dead during the end of summer, then he “got busy” and enrolled 15 people in ten days.

Without a website.

So how does he do it?
Read the rest of this entry »

Choosing a Location for a Martial Arts Studio, Demystified

I’ll tell you right up front that there aren’t any hard and fast rules for locating a martial arts school… just the guidelines people have come up with through past experience and common sense.

However, in my experience (and from what I’ve gleaned from other experienced school owners), there are several qualities to consider when choosing a location that will greatly increase the chances of a martial art school’s success.

Ignoring these “location factors” could spell disaster for your school, while finding a location that meets each quality on the following list could easily make the difference between failure and success for your new school.

So, what are the factors you should consider when choosing a location?

The ideal location for a martial art school should include the following: Read the rest of this entry »