Posts Tagged ‘Membership Agreements’

How One Little Piece of Paper Changes the Whole Dynamic Between You And Your Students

Does using membership agreements hurt or help your school? Read this article to find out.

Why use membership agreements?

This seems to be an ages-old controversy among martial art school owners, and it’s one that bears examining.

First, let’s examine why there is so much controversy surrounding the use of membership agreements in the first place.

If you’re against using membership agreements, I’ll bet it’s because of one of the following three reasons:

1. You’ve seen them used unethically in the past,
2. You’ve seen them used ineffectively in the past,
3. You’ve seen them used inconsistently in the past.

Can You Run A Successful School Without Them?

Everyone wants to know this, and here’s my honest answer after running schools for over 15 years and speaking to literally hundreds of school owners:
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Using Fear of Loss to Retain Members

This has to be the simplest retention strategy, ever… and one of the most effective.

It relies on the persuasion principle known as… Read the rest of this entry »