Posts Tagged ‘Month Of January’
How to Turn Resolutions Into Enrollments

This month's martial arts marketing ads are available in the member's download area.
The New Year is a great time for adult enrollments if you’re a martial art school owner.
The reason? People are making New Year’s resolutions to lose weight, get in shape, and start a regular exercise plan.
Many of these people have tried the big box gyms, workout DVDs, dieting, and other popular ways to lose weight or get in shape in the past, often with mixed results.
That means many people are open to trying something new. Maybe in the past they got bored, lost interest, or needed someone to help them stay motivated to stick with their program.
And, that’s what makes martial arts training the perfect answer for people who want to stay active by doing an activity that will keep their interest.
Your job is to get that marketing message across to local consumers during the month of January. We’ve designed the ad for this month to be in lock-step with the message that martial arts training offers a great workout that is never dull. That means step #1 of marketing fitness in the New Year has already been done for you.
So what’s step number 2?
Read the rest of this entry »
Capitalizing on Seasonal Trends…
This month’s ad is a unique take on the typical after New Year fitness ads you usually see. The idea is to do a seasonal tie-in, while still capitalizing on the public’s current seasonal interest in health and fitness.
We suggest you use in print ads, fliers, take ones, and get it blown up to hang in your front window…
