Posts Tagged ‘Promises’

Marketing Plan For the Months of March and April, 2010: Seasonal Promotion – Easter

1. Print Ads: Keep placing your ads wherever they are working, and pull them from any publication that fails to pull leads.

And just because no one signed up that called last month, it doesn’t mean you should pull the ad! All it means is that you need to work on your phone and enrollment skills.

Remember, you are going to enroll about half your leads if you’re an expert salesperson, about 25% if you aren’t. So, base your ROI (return on investment) on your average numbers, and if you got enough calls to cover the cost of the ad the same month (from initial payments on new members) then keep running the ad. Read the rest of this entry »

If you can prove your value to your clients over and over again, you’ll keep them enrolled in your classes. In the new economy, consumers now know they have a great deal of choice and control with regards to the quality and customization of the services they purchase, and they simply will not stand for mediocre businesses that offer no additional value to their clients. And let’s face it – when things get tight, most families are going to cut out the expenses they can live without. If your program doesn’t have any added Read the rest of this entry »