Posts Tagged ‘Sales Presentation’

Learning What Triggers Buying Decisions Can Mean The Difference Between Failure And Success

White belt martial arts student

Are you a white belt in sales? Learning what makes people buy will go a long way toward getting you out of the beginner's class in sales skills.

Do you know why people buy?

It seems like such a simple question, one that most people would glibly answer, “Because they want stuff.”

True, but that really merely scratches the surface. In truth, people buy for a multitude of reasons, but what triggers a consumer to make a buying decision…

Well, that’s a whole different story. And, if you can identify and leverage buying triggers, you can greatly increase your chances of growing and running a thriving martial arts school for years to come. Read the rest of this entry »

How to Increase Your Business Dramatically Without Increasing Your Overhead

In Jay Abraham’s excellent book, Getting Everything You Can Out of All You’ve Got, Mr. Abraham claims that there are only three ways you can increase your business:

  1. By increasing your number of clients -
  2. By increasing the average size of the sale per client -
  3. By increasing the number of times clients return and buy again.

So, let’s take a look at Mr. Abraham’s observation above, and see how exactly we can apply that to the business of teaching martial arts. Read the rest of this entry »

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