Posts Tagged ‘Scarcity’

MASAI Member Marketing Plan for July 2010

Share Summer Intensive Kids Camps It seems that school owners in some areas are experiencing difficulties in filling their summer camps this year. Whether this is due to the current economic conditions in those areas, or due to waiting too long to start advertising their camps (I suspect the latter), there’s always a way to [...]

How To Slash Your Overhead And Boost Your Martial Art School Profits

Share Want To Make More? Spend Less! During periods of economic slow-downs and recessions, the school owners who are able to spend less while still maintaining business as usual are the ones who prosper. Notice I didn’t say “survive” – just being in the game to survive runs contrary to the entrepreneurial mindset. If your [...]

How to Set Your Martial Arts Tuition Rates Part 2

Share Pricing Strategy #1: Applying the Law of Supply and Demand You should be aware that when a service is not a commodity (easily copied and mass-produced), it is naturally in higher demand and worth more. Our services are unique because very few people make it to black belt and even fewer decide to teach.