Posts Tagged ‘School Help’

”Many a small thing has been made large by the right kind of advertising.”
- Mark Twain (1835 – 1910)

Marketing is the Lifeblood of Your Studio

How important is marketing for your success? Without any reservations, I can tell you that it’s the lifeblood of your business. As I emphasize in the manual, no matter how good your product or service is it doesn’t matter one bit unless people know about it.

When current and aspiring martial arts school owners contact me for help increasing their enrollment, one of the first things I inquire about is their marketing. How and where are they advertising, how do they track their advertising results, how much is their advertising budget, and so on. Read the rest of this entry »


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