Posts Tagged ‘Search Engine Marketing’

How to get to the top of the local search listingsAs part of the MASAI 30 Students in 30 Days Challenge, I’ll be posting some special martial arts marketing articles specifically geared toward the quickest ways I know to get students and grow your school.

Today’s article is geared specifically on how to get to the top of the local search listings… FAST!

MASAI 30 Students in 30 Days Coaching Article #1: How to Get to the Top of Google Fast

Getting to the top of the Google listings is powerful, powerful stuff. And, this is the fastest way I know to get to the top of the Google search engine results, for free.

(Of course, Google Adwords will get your site seen quickly, but it takes a bit more search engine marketing technical know-how, and it costs money. Do both if you have the budget, but start with this method, first.)

It’s not hard, it just takes some work… but you can easily knock this out in an afternoon.

Here’s what you need to do:

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1. Print Ads: Run this month’s ad (the New Year Fitness ads and fliers) where moms and women will see it – the local parenting magazine or in the family section of the local newspaper is a good start. Remember, women make up the bulk of your fitness clients – market to them first and foremost. 2. Fliers: Print up those fliers and distribute them in neighborhoods around your school. 3. Large Front Window Display: Blow up the full-color 8.5 by 11.0 inch flier at Kinko’s, have them mount it on foam board, and stick it in your front window. Read the rest of this entry »

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